A Q&A with Eric Ries, Author of Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great

Eric Ries, author of The Lean Startup, answers seven questions from Porchlight about his new book, books that have inspired or intersect with his work, and other books he loves. 

For decades, we've explained corporate corruption as a problem of bad actors, moral weakness, or isolated scandals. But that story doesn't match reality. Again and again, companies founded with strong ideals drift toward short-term thinking, extractive behavior, and mission abandonment—often despite the best intentions of the people inside them.

Incorruptible argues that this failure is not primarily ethical. It is structural.

As organizations grow, the systems that govern them—ownership, incentives, charters, accountability, and decision-making—quietly reshape behavior. When those systems are poorly designed, even principled leaders are pushed toward outcomes they never wanted. Success itself becomes a form of financial gravity, bending companies away from their original purpose.

Drawing on two decades of work with founders, CEOs, investors, and institution builders, Ries shows how these failures arise predictably—and how they can be prevented. He reframes corporate governance not as bureaucracy or compliance, but as a creative and strategic act at the heart of building enduring, mission-controlled companies.

At a moment when trust in business is eroding, Incorruptible offers a clear-eyed diagnosis and a practical blueprint for change.

Success alone will not protect what matters most. Only incorruptible design can.

Eric Ries recently took time out of his busy book launch schedule to answer seven questions from Porchlight about Incorruptible, books that have inspired or intersect with his work, and other books he loves. 

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Porchlight Book Company: Writing a book is no small undertaking. What compelled you to write this one?

Eric Ries: I’ve been a startup founder, advisor, and investor for decades now, and I’ve watched countless valuable companies with incredible missions get thrown off course—often to the point of annihilation. I wrote Incorruptible to share what I’ve learned about why it happens and to offer solutions so that we don’t have to keep watching companies we love get destroyed.

PBC: What is one unanswered question you encountered as you wrote the book that you are most interested in answering now?

ER: What will it take to break the “normative consensus” of shareholder primacy and the extractive nature of our current economy?

PBC: If there is only one thing a reader takes away from reading this book, what would you hope it to be?

That it’s entirely possible to build a company that is both profitable and also stays true to its purpose. We’ve all unconsciously absorbed an orthodoxy that says that these attributes are opposed. The truth is that the most valuable companies are the ones that build trust with everyone they touch, customers, employees, and investors alike.

PBC: One of the great things about books is that they tend to lead readers to other books. What book[s] related to this topic would you recommend people read after (or perhaps even before) reading your book?

ER: For the business equivalent of spooky ghost stories that you can use to scare young entrepreneurs around the campfire, The Enlightened Capitalists by James O'Toole.

If you want to hear from someone who was more than a hundred years ahead of her time and then was erased from history, read a book of essays by Mary Parker Follett. I recommend The Prophet of Management, edited by Pauline Graham.

Jason Fagone’s The Woman Who Smashed Codes is another great book about a brilliant woman whose story had to be rediscovered. Among her accomplishments was breaking the unbreakable Enigma cipher using only pencil and paper, which I was always taught was impossible.

The Dawn of Everything by David Graber and David Wengrow will help you realize that experimenting with our social and political forms is a part of the human birthright.

Finally, if you want a rollicking fun summer read that on the surface appears light and about nothing at all, but is sneakily about late stage capitalism and corporate governance, pick up The Murder Bot Diaries by Martha Wells.

PBC: What is your favorite book?

ER: It’s impossible to pick. My house is full of endless books that I love! How about Dune by Frank Herbert.

PBC: What are you reading now?

ER: I just finished the most recent book in the Dungeon Crawler Carl series by Matt Dinneman and am eagerly awaiting the next installment. Once again, whenever I try to escape into fiction, my work follows me. While a fun read, Matt has clearly thought deeply about our economic moment and has a wonderfully biting axe to grind with late-stage capitalism. There’s a reason these themes are so prevalent right now. The question of corruption in our modern life is—unfortunately—on everyone’s mind.

PBC: Do you have any future projects in the works that we can look forward to?

ER: For Incorruptible, we're working on an affiliated workbook, including detailed implementation resources, templates, a community program, and a directory of allied vendors.

Most people don't know Answer.AI yet, but they should stay tuned. It’s an AI R&D lab I co-founded and we have some pretty cool stuff cooking there.

 

About the Author

Over the last two decades, Eric Ries’s ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method and the author of the New York Times bestseller The Lean Startup, The Leader’s Guide, and The Startup Way. As a founder, Eric has put his own ideas into practice with the Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; Virgil, a legal services startup; and IMVU. On The Eric Ries Show, he talks with world-class technologists, thought leaders, and executives building for the long-term. He lives in the San Francisco Bay Area with his wife and three children.


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Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great

Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great

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