Fail More: Embrace, Learn, and Adapt to Failure as a Way to Success

Everyone makes mistakes, and learning from them is the only way to truly improve performance—but how many people take a clear, focused approach to building on the foundations of failure? Too few. In Fail More: Embrace, Learn, and Adapt to Failure as a Way to Success (March 29, 2019; McGraw Hill Education) author Bill Wooditch, shows the surprising lessons we can all learn from his own path of hard failures that ultimately led him to found and lead as CEO a company with annual sales of $100 million.

Revealing how setbacks are both inevitable and valuable, and introducing practical methods for moving past self-doubt and self-recrimination, Wooditch can offer insights such as:

• The different between “fixed mindset” and “growth mindset” when it comes to failure
• Begin setting effective goals in order to “fail your way forward”
• Begin setting effective goals in order to “fail your way forward”
• Discover that nonchoice is also a choice and, why sometimes nonchoices are the best bet
• Push past fear when is disguises itself as procrastination or distraction
• Work with a model to determine the worst-case and best-case results of a situation
• Use all emotions as a tool—even the negative ones

Perfect isn’t part of the human condition. With examples from the careers of Jack Ma, Mark Cuban and David Neeleman to Steve Harvey, J.K. Rowling and Sara Blakely, Fail More explores the common thread of failure that connects every successful person and how those failures became essential and instructive in their pursuit of greatness.

Whether seeking to advance one’s career, launch a startup or bolster a team’s performance, Wooditch’s tools, tips and routines can help understand failure from an unemotional perspective and grow from it. 

ABOUT THE AUTHOR

Bill Wooditch is the founder and CEO of Wooditch Enterprises (a subsidiary of The Wooditch Group, a risk-management and corporate insurance firm with annual sales of $100 million). He works with Fortune 500 companies like AIG, Old Republic, Zurich, and Bank of America to improve their sales and leadership. Wooditch’s keynotes include the National Sales Conference for MetaBank and the National Annual Meeting for Boy Scouts of America.  He appeared regularly on Steve Harvey’s “Act like a Success” show and has also appeared on CNBC, Fox, and CBS. He has written for Inc., New York Daily News, and the American Management Association.

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