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"For the past four decades, capitalism has been cannibalizing itself. It's going on in plain view and yet no one is talking about it because only a few people recognize what's happening. Those few are either very troubled or very scared. The bull market is setting historical records, and the unemployment rate seems reasonable again, so most casual observers—meaning almost all of the media—think America is back on track and growing. Nothing could be further from the truth."
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"We used to think that being a good person in business would be nice. Those who went to churches or synagogues would hear preachers extol the virtues of being good on a weekly basis and trumpet them aloud on the big holidays. It felt good to hear the value of being a good person, but Mondays came along and nothing ever changed in behavior. After all, business is hard. And the first dozen years in the 21st Century demonstrated just how much harder business has become. Chances are that business will get even tougher and more competitive in the years ahead. So we've all got to man up for the brutally competitive world out there. Don't we?
Well, no. To find a winning strategy for the 21st Century business world you'll need to grasp why the world of commerce has changed so dramatically in recent decades."
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