Avoiding the Business Lifecycle: -Or trying to anyway

You may have heard about the business life-cycle where a business has its' beginning and its' end and a peek in-between. When you think that this is true and hit a rough spot, which frankly can be quite often, thoughts like "is this it then, have I passed the peek and hit the inevitable closure" can easily crop up. You can even get this advice from experts that oh, well, perhaps it is your time, it is quite old or the days of these types of businesses are over and so on. I like to challenge this notion that when a business is seemingly dead without any customers, the only way forward is closure. Here you get to learn instead to think of your business in terms of different phases it goes through and how you can deal with each of them; from success and maintenance to the funeral phase. Also includes useful business rehearsals and personal creative rehearsals.