Methods and Tools for Creative Competitive Intelligence

Methods and Tools for Creative Competitive Intelligence

By Stéphane Goria
Hardcover
Regular price$177.95
/
Shipping calculated at checkout.
Non-returnable discount pricing

"Creative competitive intelligence" is an information-seeking and monitoring activity of an information environment for the purpose of creativity and innovation. It involves the process leading up to the development of an informational supply adapted to the inspiration of creative or innovative personnel.

This dynamic aims for the recognition of novelties (ideas, products, technologies, etc.), the identification of new players in the world of creation and innovation, and the identification of forgotten or neglected developmental paths.

This book is aimed at readers who already have some experience of innovation and who are now looking for new ways to discover new products under development, anticipate the design of future products, identify unexplored tracks of inventions, develop and analyze innovation strategies, or recognize the emergence of budding artists.


Details

Publish date June 26, 2017
Publisher Wiley-Iste
Format Hardcover
Pages 272
ISBN 9781786301635
1786301636

New Releases View all

February 25, 2025
February 25, 2025
February 18, 2025
February 18, 2025
February 11, 2025
February 11, 2025