Enchantment: The Art of Changing Hearts, Minds, and Actions by Guy Kawasaki, Portfolio, 224 Pages, $26. 95, Hardcover, March 2011, ISBN 9781591843795
Full disclosure: I have known Guy Kawasaki for over twenty years and have enjoyed each and every one of his books—my favorite being The Art of the Start. But, however biased I may be from past experience, it is safe to say that his new book, Enchantment, continues his mission of spreading fresh, new ideas that are relevant and accessible to all business people.
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