Blog
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Blog / Book Giveaways
The 2018 800-CEO-READ Business Book Awards Marketing & Sales Book Giveaway
By Porchlight
This week, we'll be giving away the five books that rose to the top of the Marketing & Sales category in the 2018 800-CEO-READ Business Book Awards.
Categories: giveaways
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Blog / Editor's Choice
Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life
Book Review by Porchlight
Hal Gregersen's new book is about the power of asking more questions in our organizations, in education, and in our lives.
Categories: editors-choice
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Blog / News & Opinion
Inside the Longlist: Marketing & Sales 2018
By Porchlight
We take a look inside the best books of 2018 in the Marketing & Sales category.
Categories: news-opinion, publishing-industry, the-company
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Blog / Book Giveaways
The 2018 800-CEO-READ Business Book Awards Management & Workplace Culture Book Giveaway
By Porchlight
This week, we'll be giving away the five books that rose to the top of the Management & Workplace Culture category in the 2018 800-CEO-READ Business Book Awards.
Categories: giveaways
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Blog / News & Opinion
Inside the Longlist: Management & Workplace Culture
By Porchlight
Our editorial director Dylan Schleicher takes us inside the issues of management and workplace culture by looking inside the best books 2018 offered on the topic.
Categories: news-opinion, publishing-industry
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Blog / Book Giveaways
The 2018 800-CEO-READ Business Book Awards Leadership & Strategy Book Giveaway
By Porchlight
This week, we'll be giving away the five books that rose to the top of the Leadership & Strategy category in the 2018 800-CEO-READ Business Book Awards.
Categories: giveaways
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Blog / Editor's Choice
The Curse of Bigness: Antitrust in the New Gilded Age
Book Review by Porchlight
Tim Wu dusts off the tradition of antitrust laws and enforcement in American history, and examines how they can help us end the inequities of our new Gilded Age.
Categories: editors-choice
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Blog / News & Opinion
Inside the Longlist: Leadership & Strategy
By Sally Haldorson
Our general manager Sally Haldorson takes a look inside the best books 2018 has to offer on leadership and strategy.
Categories: news-opinion, publishing-industry, the-company
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Blog / ChangeThis
Playing Fair While Creating and Unfair Advantage
By Anthony Iannarino
"For most of us in sales, winning new business often means taking that business away from a competitor. The euphemism we use to describe stealing a client from a competitor is called 'a competitive displacement,' which sounds a lot nicer than 'eating their lunch. ' However, if this sounds harsh, know that while you are trying to take clients from your competitors, they are trying to steal your clients from you. Like other forms of competition, selling requires a sense of fairness, a set of ethics, ground rules, if you will. Certain behaviors are off limits, like lying about your competitor, talking bad about them, providing kickbacks, or misleading people into believing something that isn't true as it pertains to about how you can better serve them. These dirty tricks are off limits, and they aren't how you gain a real advantage. That said, there are ways you can create an unfair advantage and position yourself to win new clients that are presently being served by your competition. ".
Categories: changethis
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Blog / ChangeThis
How to Master the Business Presentation
By Tim Calkins
"The business world revolves around presentations. When it comes time to make a decision, people sit down to review the analysis, discuss the issues and reach agreement. Later, executives communicate the strategy to employees with presentations. When there are issues to wrestle with and bumps in the road, people create presentations. While emails and text messages are now ubiquitous, they rarely replace the presentation. It is hard to debate and discuss in depth in a text message. As a result, if you are going to be a successful business lead, you have to know how to create and deliver presentations that are tight, logical and convincing."
Categories: changethis
