Blog
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Blog / ChangeThis
Does ANYONE know how to Market? (and will anyone care?)
By Porchlight
Go to your bookshelf. Find all the marketing business books you can. Throw them out. Rinse. Repeat. Chris Houchens isn't kidding.
Categories: changethis
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Blog / ChangeThis
Dated for Freshness
By Porchlight
"It doesn't matter if a law is goofy, or stupid, or downright vile. Once it's on the books, it is likely to stay there forever." Dave Hitt thinks that's ridiculous and argues that it's time we gave every new law a mandatory expiration date.
Categories: changethis
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Blog / ChangeThis
Why Craigslist Works, by Craig
By Craig Newmark
A ChangeThis exclusive: The craigslist founder reveals the values that made craigslist a success. craigslist started as a small email list for a group of friends in Northern California. Ten years later, it's a global phenomenon. In a ChangeThis exclusive, Craig Newmark talks about the values that got his business from there to here.
Categories: changethis
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Blog / ChangeThis
How to Manage Smart People
By Scott Berkun
After spending nine years at Microsoft managing some of the smartest people in the world, Scott has a few tips to share on the art of managing the best.
Categories: changethis
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Blog / ChangeThis
The Paradox of Choice
By Barry Schwartz
According to Barry, choice is a good thing. Until there's too much of it, that is. By overloading us with options, in education, sex, religion, or clothing, more choices not only make us less satisfied, they debilitate us. Read an excerpt from his powerful new book.
Categories: changethis
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Blog / ChangeThis
Is the Truth the Next Big Truth?
By Simon King
The authors of the tremendously popular trend-spotting blog PSFK write about the three most important truths about.. Truth! (And exactly why it means everything to your Brand.)
Categories: changethis
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Blog / ChangeThis
Is Unlimited Inheritance Un-American?
By Porchlight
According to Warren Buffet, Bill Gates Sr., Andrew Carnegie, Thomas Paine, and Theodore and Franklin Roosevelt, unlimited dynastic wealth is not only at odds with the spirit of the Founding Fathers, but anti-productivity.
Categories: changethis
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Blog / ChangeThis
The Death of Environmentalism
By Michael Shellenberger, Ted Nordhaus
The environmental movement's foundational concepts, its method for framing legislative proposals, and its very institutions are exhausted. As global warming looms on the horizon, the authors of The Death of Environmentalism argue that in order to move forward, environmentalists must take a step back.
Categories: changethis
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Blog / ChangeThis
Made in USA
By Paul Graham
Americans make the best software and films, and the Japanese the best cars and consumer electronics. There's a reason for this, and it goes far deeper than cultural differences or the quality of autoworkers, it has to do with who's in charge.
Categories: changethis
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Blog / ChangeThis
The Six Laws of the New Software
By Porchlight
You're too late! Most home consumers have all the software they will ever need, and most companies out there already have all the basic technologies they need to successfully compete. What's a software developer to do? Read the Six Laws of the New Software to find out.
Categories: changethis