News & Opinion
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Blog / News & Opinion
Excerpt from The Ultimate Sales Machine
By Porchlight
The following excerpt is taken from Chapter 4 of The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies. Author Chet Holmes offers this advice: Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference. Chapter 4: Becoming a Brilliant Strategist How to Get Up to Nine Times More Impact from Every Move You Make As we've already established, it's harder than ever to get in front of a potential buyer, so when you finally get your company in front of that buyer, you need to maximize what you can accomplish in that moment.
Categories: news-opinion
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Blog / News & Opinion
links for 2007-06-27
By Porchlight
BusinessWeek | "The Twisted Economics Of Harry Potter" "For booksellers, the source of the pain is mammoth retailers like Amazon. com (AMZN ), Wal-Mart (WMT ), and Britain's ASDA chain, which have slashed prices by 50% to woo fans.
Categories: news-opinion
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Blog / News & Opinion
Inevitable change.
By Porchlight
What provokes change? Back in the mid-1400s, Gutenberg changed communication (as did his lesser known predecessor). Communication was again changed with the Internet.
Categories: news-opinion
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Blog / News & Opinion
links for 2007-06-26
By Porchlight
Devices of the Soul: Battling for Our Selves in an Age of Machines | Slashdot >> The Mechanized Future "In our increasingly mechanized world, we repeatedly hear promises that every new digital product, computerized service, or other form of technology, will make our lives easier — bestowing greater leisure, health, and happiness.
Categories: news-opinion
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Blog / News & Opinion
The Right Use of Books
By Porchlight
"The Right Use of Books" from The Art of Living, circa 55 CE, by Epictetus. Don't just say you have read books. Show that through them you have learned to think better, to be a more discriminating and reflective person.
Categories: news-opinion
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Blog / News & Opinion
Meet the author (online)
By Porchlight
Most authors have a web site and/or blog where they discuss their experiences writing and publishing the book, touring the country with it, and upcoming events. The author of How: Why HOW We Do Anything Means Everything in Business (and in Life), Dov Seidman, invites you to visit his web site here: http://www. howsmatter.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Interesting economics
By Porchlight
If all economics classes had a professor like Robert Frank, economics might be a bit more hip. Professor Frank commences his classes by asking students to apply economics to real-world issues. These questions and their answers now make up his recently published book, The Economic Naturalist.
Categories: news-opinion
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Blog / News & Opinion
links for 2007-06-23
By Porchlight
The Sushi Economy >> Fast Company | A Fishy Expedition [A] fascinating account of the transformation of raw fish and vinegared rice from a Japanese street snack to an economic indicator of an emerging Western-style business culture [book link].
Categories: news-opinion
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Blog / News & Opinion
Booklines
By Porchlight
Nina created The Sorted Book Project. We decided to take a stab at it with business book titles. Read from top to bottom.
Categories: news-opinion
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Blog / News & Opinion
An essay from Adrian Slywotzky
By Porchlight
What Your Boss Means By "Risk" Is Changing: Opportunities Created by the New Risk Management By Adrian J. Slywotzky With Karl Weber Authors of The Upside We have some good news and some better news for corporate risk managers. The good news is that risk--once a mere afterthought in the world of corporate management--is moving toward center stage.
Categories: news-opinion
Keep up with the latest industry news and trends, our annual business book awards, and other pieces of news and opinion floating around the offices and minds of Porchlight Book Company.