Uncategorized Posts
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Blog / ChangeThis
Change the World of Not-for-Profits
By Porchlight
This energizing manifesto tackles the increasing dissonance between the archaic goals of typical Not-for-Profits and the realities of business. Suddes challenges you to think differently about these "For Impact" organizations and, thusly, inspires you to change the world.
Categories: changethis
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Blog / ChangeThis
10 Unwealthy Habits
By Porchlight
A serial entrepreneur and wealth consultant, Alicia Castillo Holley, breaks down the negative habits that prevent us from gaining wealth. Written to address many individual viewpoints, she offers insight into how we can break those habits by first identifying them and then defying them.
Categories: changethis
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Blog / ChangeThis
The Rise and Fall of the Hit
By Chris Anderson
Chris Anderson, author of The Long Tail, chronicles the history of the blockbuster and explains why the traditional model of marketing and selling music no longer works.
Categories: changethis
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Blog / ChangeThis
Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture
By John Moore
Sharing insider information, John Moore gives us a peek into the corporate culture that informs the unparalleled success of the Starbucks brand.
Categories: changethis
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Blog / ChangeThis
The Power of the Marginal
By Paul Graham
Paul Graham discusses how outsiders, free from convention and expectations, often generate the most revolutionary of ideas. Clever and entertaining, this manifesto will energize you and spark your creativity.
Categories: changethis
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Blog / ChangeThis
Calling All Designers: Learn to Write!
By Porchlight
In this succinct and timely manifesto, Derek Powazek demands that web designers learn to write in order to optimize the user's experience.
Categories: changethis
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Blog / ChangeThis
We Need a New Word for Brand
By Porchlight
To unlock their brand's true potential, today's companies need to let go of slick superficiality and embrace authenticity!
Categories: changethis
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Blog / ChangeThis
Never the Same: How to Create Transformational Experiences
By Charles Halton
What does it take to change the world? To change people? To make a difference, every day? Charles Halton presents 18 characteristics to help you create transformational experiences.
Categories: changethis
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Blog / ChangeThis
Web 2.0: Strategies and Lessons for Business Leaders
By Porchlight
This inclusive manifesto will introduce you to the principles and concepts of Web 2.0, so you can prepare your organization for this technological sea change.
Categories: changethis
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Blog / ChangeThis
Getting Out of Embed: The Role of Social Context in Decision Making
By Michael J. Mauboussin
Decision making is an inherently social exercise. Here, Michael Mauboussin details three shocking psychological studies that reveal just how another's action or opinion can profoundly change your own.
Categories: changethis