Love Is My Favorite Flavor: A Midwestern Dining Critic Tells All
July 12, 2024
The Air They Breathe: A Pediatrician on the Frontlines of Climate Change
June 27, 2024
An Excerpt from When We Are Seen
June 05, 2024
'Getting Things Done with Others': An Interview with David Allen and Edward Lamont
May 28, 2024
Upcoming Author Interview: Tessa West — July 24, 2024
March 27, 2024
The 2023 Porchlight Business Book Awards
November 30, 2023
Promo Video: Our Author Interview Series
July 31, 2023
Blog
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Blog / News & Opinion
It only takes a minute
By Sally Haldorson
Joseph Jaffe, author of the popular Life After the 30-Second Spot, has a new book coming out called Flip the Funnel: How to Use Existing Customers to Gain New Ones. While this and many other books concentrate their advice on how organizations can work to keep customers and encourage word of mouth marketing through good service and unique products, it is also interesting to consider the opposite side of the equation: what kind of customer are you? Are you the kind of customer who takes the time to tell a friend about a great service experience?
Categories: news-opinion
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Blog / News & Opinion
Being Prepared: It's not only for Boy Scouts
By Sally Haldorson
In light of the earthquakes in Haiti, Learning from Catastrophes: Strategies for Reaction and Response, the new book edited by Howard Kunreuther and Michael Useem and published by Wharton School Publishing, has even more relevance. The authors, both chairpersons of the Council on the Mitigation of Natural Disasters, have gathered the writings of the world’s leading experts in risk management and disaster recovery to help council people and organizations on how best to predict, prepare and respond to natural and man-made disasters, from the devastation caused by earthquakes and tsunamis to the overwhelming challenges presented by terrorism and economic upheaval. In their introduction, the editors call these “low-probability but high-consequence events” and caution against the human tendency to dismiss preparation efforts due to “underprediction” or, more clearly, the belief that low risk equals no risk.
Categories: news-opinion
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Blog / News & Opinion
Prescience by the cup
By Sally Haldorson
In April of 2007, we published a manifesto on ChangeThis. com by John Moore, author of the book, Tribal Knowledge, and the blog, Brand Autopsy , who made his mark in the marketing world by creating, championing, and implementing marketing ideas and branding ideals for Whole Foods Market and Starbucks Coffee. Moore's manifesto, "What Must Starbucks Do?
Categories: news-opinion
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Blog / News & Opinion
Hold Space for Other Perspectives - An Excerpt from The Triangle of Truth
By Porchlight
The following is an excerpt from Lisa Earle McLeod's The Triangle of Truth: The Surprisingly Simple Secret to Resolving Conflicts Large and Small, which was released earlier this month. McLeod describes the Triangle of Truth thus: Instead of trying to compromise in the middle, or the more common scenario, fight about who's right and who's wrong, the Triangle of Truth provides a model for redirecting your energy. It points you towrd a solution at the top of the triangle that honors the truth on both sides.
Categories: news-opinion
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Blog / News & Opinion
Roger Lowenstein's take on the current financial crisis
By Porchlight
From the introduction of his April 06, 2010 book called The End of Wall Street, Roger Lowenstein states: "On the evidence, Lehman was more nearly the climax, or one of a series of climaxes, in a long and painful cataclysm. By the time it failed, the critical moment was long past. Banks had suffered horrendous losses that drained their capital, and as the country was to discover, capitalism without capital is like a furnace without fuel.
Categories: news-opinion
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Blog / News & Opinion
The Marketplace of Ideas
By Porchlight
The best part of working at 800-CEO-READ, other than the lovely and intelligent people surrounding me, is the amount of lovely and intelligent books surrounding me. We are all ridiculously fortunate here to be able to pick up random books at random moments throughout the day and see if they speak to us. Most don't, but the ones that do.
Categories: news-opinion
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Blog / News & Opinion
A New Newsletter
By Sally Haldorson
You may notice something new on the front page of our website (and if you don't, make sure to scroll down below The Daily Blog). There in the middle of the page you can opt in to receive our new (! ) email newsletter, The Keen Thinker.
Categories: news-opinion
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Blog / News & Opinion
I'll See That and Raise You
By Porchlight
We received the following post from Frances Cole Jones, author of How to Wow and The Wow Factor. She also wrote a ChangeThis manifesto, The Wow Factor is You, that went live just one week ago. Without further ado, ladies and gentleman, Frances Cole Jones.
Categories: news-opinion
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Blog / News & Opinion
What's Legal?
By Porchlight
A lot, apparently. In Lewis Maltby's new book Can They Do That? : Retaking Our Fundamental Rights in the Workplace, we hear some really crazy stories of firing and harassment of employees by companies that were completely legal.
Categories: news-opinion
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Blog / News & Opinion
The Story of an Old Record
By Porchlight
I got the record from a flea market in Richmond, Illinois when I was in high school. It sat in my stacks for years, rarely really listened to. I had, after all, heard the speech many times before, in school and on television.
Categories: news-opinion