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"Human connection is a superpower. It helps individuals and organizations thrive. [...]
Most people don't recognize connection as a superpower—yet—and therefore miss out on connection's benefits. In your defense, you may be living and working in cultures that have conditioned you so that you don't see, feel or experience connection as much as you ought to in order to live your most productive, enjoyable and life. If connection isn't obvious to you, this manifesto will be an eye-opening wake-up call."
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"I want to share something with you I've learned over the last decade of my life that I believe can be as helpful to you as it has been to me. In a nutshell, one of the most powerful and least understood aspects of business is how an emotional connection between management, employees and customers provides a competitive advantage. Unless the people who are part of a business feel a sense of connection –an emotional bond that promotes trust, cooperation and esprit de corps – they will never reach their potential as individuals, nor will the organization."
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