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This month, ChangeThis published Marketing Mismatch: When New Won't Work with Old (Riffs on Meatball Sundae). This is consolidation of the ten Meatball Monday riffs Seth wrote leading up to the release of the book.
If you followed along, it might not be a piece for you, but I imagine you know someone you could be helped by hearing the message.
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We have a 30 minute podcast with Seth posted. We talk Google, Civil War books, and how all the cool stuff happens in marketing.
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For those you have been following the tour and to our loyal readers, here are a few offers:
We are offering Meatball Sundae for 40% off. This will run through the weekend and close on Tuesday.
If you buy 10 copies, we'll send along a Seth Godin Marketing Guru Action Figure.
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The following excerpt is from God is a Salesman: Learn from the Master by Mark Stevens.
In God is a Salesman, Stevens presents his beliefs about how to translate powerful lessons from God into tools that will help readers achieve success through better relationships, and new dimensions in life.
From pages 19-23:
It is time to reinvent the traditional view of selling.
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The day has finally arrived. After careful consideration, the winners have been determined for our first annual Business Book Awards. Nearly 300 titles were submitted which were then critiqued and reviewed by our editorial staff.
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