This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.
- Addresses a gap in the existing CSR literature
- Demonstrates the relevance of effective CSR communication for the management of organizations
- The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
Details
Publish date | December 04, 2013 |
Publisher | Wiley-Blackwell |
Format | Paperback |
Pages | 608 |
ISBN | 9781118721384
1118721381 |