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Creator's Code The Six Essential Skills of Extraordinary Entrepreneurs

The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs

By Amy Wilkinson

"Based on in-depth interviews with more than 200 leading entrepreneurs, [including the founders of LinkedIn, Chipotle, eBay, Under Armour, Tesla Motors, SpaceX, Spanx, Airbnb, PayPal, JetBlue, Gilt Group, Theranos, and Dropbox], a business executive and senior fellow at [the Harvard Kennedy School] identifies the six essential disciplines needed to transform your ideas into real-world successes, whether you're an innovative manager or an aspiring entrepreneur"--.

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Book Information

Publisher: Simon & Schuster
Publish Date: 02/17/2015
Pages: 240
ISBN-13: 9781451666052
ISBN-10: 1451666055
Language: Eng

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July 01, 2015

Our business book bestsellers for the month of June, 2015 READ FULL DESCRIPTION

February 26, 2015

Amy Wilkinson reveals the six skills shared by all great entrepreneurs. READ FULL DESCRIPTION

Full Description

Each of us has the capacity to spot opportunities, invent products, and build businesses--even $100 million businesses. How do some people turn ideas into enterprises that endure? Why do some people succeed when so many others fail? The Creator's Code unlocks the six essential skills that turn small notions into big companies. This landmark book is based on 200 interviews with today's leading entrepreneurs including the founders of LinkedIn, Chipotle, eBay, Under Armour, Tesla Motors, SpaceX, Spanx, Airbnb, PayPal, Jetblue, Gilt Groupe, Theranos, and Dropbox. Over the course of five years, Amy Wilkinson conducted rigorous interviews and analyzed research across many different fields. From the creators of the companies ranging from Yelp to Chobani to Zipcar, she found that entrepreneurial success works in much the same way. Creators are not born with an innate ability to conceive and build $100 million enterprises. They work at it. They all share fundamental skills that can be learned, practiced, and passed on. The Creator's Code reveals six skills that make creators of all kinds of endeavors breakthrough. These skills aren't rare gifts or slim chance talents. Entrepreneurship, Wilkinson demonstrates, is accessible to everyone. The book's insights provide core guidance for success in the new world of work.

About the Author

Amy Wilkinson is a strategic adviser, entrepreneur, and lecturer at the Stanford Graduate School of Business. She frequently addresses corporate, association, and university audiences on entrepreneurial leadership.

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