![True Story How to Combine Story and Action to Transform Your Business](https://cdn.porchlightbooks.com/assets/images/books/7/87/687/0687/9781422170687.jpg?w=1000&scale=both&mode=crop&u=638606428247300000)
True Story: How to Combine Story and Action to Transform Your Business
Quantity | Price | Discount |
---|---|---|
List Price | $27.00 | |
1 - 24 | $21.60 | 20% |
25 - 99 | $18.90 | 30% |
100 - 499 | $17.55 | 35% |
500 + | $17.01 | 37% |
$27.00
Book Information
Publisher: | Harvard Business Review Press |
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Publish Date: | 07/16/2013 |
Pages: | 240 |
ISBN-13: | 9781422170687 |
ISBN-10: | 1422170683 |
Language: | Eng |
What We're Saying
Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. On Monday, December 16th, we'll announce the 8 category winners! In early January, the overall winner of the 2013 800-CEO-READ Business Book Awards will be awarded, so stay tuned to The Daily Blog for all the good news. READ FULL DESCRIPTION
"Metastory is a story that is told through action. It is not a story that you say, it's a story that you do. Every individual has one. READ FULL DESCRIPTION
Full Description
- the participants (your customers, partners, and employees)
- the protagonist (your company today)
- the stage (the world around your business)
- the quest (your driving ambition and contribution to the world)
- your action map (the actions that will make your story real for participants) The book is filled with examples of how forward-thinking organizations--including Red Bull, Shaklee, Grind, TOMS Shoes, and News Corporation--are effectively using storydoing to transform their organizations and drive extraordinary results.