ERIC J. BERTRAND is the CEO of Mod Op, a full-service digital marketing agency, a position he has held since the company's formation in 2017. Mod Op was created through the merger of Eyeball, a New York-based creative firm, and Modus Operandi, a digital-focused agency. Under Bertrand's leadership, Mod Op has integrated creativity with technology, establishing itself as a leading insights-driven marketing agency. The company's services include brand and creative strategy, data, AI and digital transformation consulting, digital media, UX/UI and website development, and public relations. Bertrand's career spans various executive roles. He is also the Chairman of US Vision, a leading eyecare retailer. His previous roles include CEO and partner at Eyeball, Partner at Palisade Capital Management's Private Equity Group, and board member of 35 companies, both private, public, and not-for-profit. In recognition of his leadership, Bertrand was awarded The CEO Forum Group's "Transformative CEO Award in Leadership" in the category of Digital Transformation in 2024.
