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Our newest edition of The Keen Thinker is available today! You can view it here, but remember to sign up to receive it in your inbox every month. And don't forget to drop us a line with your thoughts or suggestions about The Keen Thinker: email us at newsletter@800ceoread.
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Michael Lewis's latest book, The Big Short: Inside the Doomsday Machine, was released this week to a lot of media attention and bestseller lists. We'll review the book more in depth on this site and elsewhere over the coming weeks, but its very release is what's giving me hope this week.
You see, for all the doom-and-gloom surrounding publishing these days, publishers themselves have done a quietly masterful job of finding books that put the Great Recession, and what caused it, in focus over the last year and a half—Michael Lewis being but the latest (albeit one of the finest) voices in the choir that publishers have been directing.
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Bob Burg and John David Mann's The Go-Giver: A Little Story About a Powerful Business Idea quickly became a national bestseller. It's parable format told readers a great story that showed how giving could actually increase profits, rather than diminish them. More than that, it showed that those who don't give, actually struggled more, and were likely in a position to fail as opposed to those experiencing utmost success.
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Everyone either has the answer, or is trying to find it. For myself, I'm pretty interested in the presence of publishing - what's happening right now. There's a lot of cool stuff happening; great books, great online stuff, great creativity and ideas exploding all around us.
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Books can do a lot for us: inspire, teach, jolt, enlighten. They can be a call to action, but they can't actually make us act. You have to find the gumption to do that on your own.
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