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9% Edge: The Life-Changing Secrets to Create More Revenue for Your Business and More Freedom for You

The 9% Edge: The Life-Changing Secrets to Create More Revenue for Your Business and More Freedom for Yourself

By Candy Valentino

"If you are not intentionally building a business, you will accidentally build yourself a job. " No matter how good you are, and no matter how long you've been at this, the reality is 91% of all businesses fail within 10 years. According to the U. S. Small Business Administration (SBA), around 66% of all new businesses make it to the two-year mark, and only half of all companies survive past five years and more than 90% fail within 10 years.

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Book Information

Publisher: Wiley
Publish Date: 10/08/2024
Pages: 256
ISBN-13: 9781394152322
ISBN-10: 1394152329
Language: English

Full Description

Practical wisdom on tools, concepts, and strategies to build, grow, and optimize your business

91% of small and medium sized businesses fail in the first 10 years. What is the other 9% doing to succeed? The 9% Edge is a highly practical guide to entrepreneurship and taking your business to the next level, no matter where you currently are in your build.

Developed from extensive research on businesses and their founders, combined with the 26 years of real-world, firsthand experience of author Candy Valentino, this book breaks down the core principles and concepts that are essential to bridging the knowledge gap between different stages of a build, and contains a wealth of tools and strategies, explained in plain English, that can be put into practice as soon as today.

Valentino went from a teenager living in a little white trailer on government assistance, to building, scaling, and selling multiple businesses in various industries and helping countless other businesses do the same in a consultant role.

In this book, readers will learn about:

  • Expanding your customer base, strategically reducing costs without compromise, and measuring and evaluating critical revenue drivers
  • Making data-driven decisions, implementing strategic financial and metric changes, and always moving forward with intention
  • Achieving organizational transformation through revamping a marketing strategy, optimizing operational efficiencies, and restructuring finances

The 9% Edge is an essential resource for all business owners seeking to learn from someone who has run the gambit in entrepreneurial endeavors and knows from experience what has been proven to work.

About the Author

CANDY VALENTINO is a successful founder, entrepreneur, investor, and philanthropist. She is the Wall Street Journal bestselling author of Wealth Habits and host of the top podcast, The Candy Valentino Show.

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