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Endless Customers: A Proven Model to Earn Trust, Drive More Sales, and Grow Your Business in the Age

Pre-Order for 2/5/2025 (~158 days)

Endless Customers: A Proven Model to Earn Trust, Drive More Sales, and Grow Your Business in the Age of AI

By Marcus Sheridan and Bob Ruffolo

Proven framework to propel your organization into a top market position Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance.

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Book Information

Publisher: Wiley
Publish Date: 02/05/2025
Pages: 240
ISBN-13: 9781394282784
ISBN-10: 1394282788
Language: English

Full Description

Proven framework to propel your organization into a top market position

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success--and endless customers.

An evolution of Marcus Sheridan's first book, They Ask, You Answer, the Endless Customers model has been enriched by years of practical application, hundreds of case studies, and recognizing the monumental impact AI is having on business and the buyer's journey. In this book, readers will learn about:

  • Becoming the most trusted and known brand in their market, leading to more consistent lead flow and sustainable business growth
  • Creating a culture of sales and marketing that is built to last, in a time when digital transformation and AI are changing the world of business and buying as we know it
  • Promoting organizational change by investing in the right people in the right seats so as to evolve to a NEW way of effective sales, marketing, and brand growth

With all of the real-world examples, tools, and frameworks you need to immediately put theory into practice, Endless Customers earns a well-deserved spot on the bookshelves of ambitious business leaders, executives, managers, and entrepreneurs seeking to make their businesses household names in their industries.

About the Author

Marcus Sheridan is an international keynote speaker listed by Forbes as 1 of 20 "Speakers You Don't Want to Miss. " Mashable rated his book, They Ask, You Answer, the "#1 Marketing Book" to read in 2017.

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