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Reputation 360: Jumpstart your career by building a positive personal brand

Reputation 360: Jumpstart your career by building a positive personal brand

By Lida Citroën

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The steps to create a positive personal brand and reputation management are illustrated with examples, activities, and case studies to empower you to tell the story of who you are and what you stand for -and jumpstart your career success.

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Book Information

Publisher: Palisades Publishing/Lida360.
Publish Date: 05/30/2022
Pages: 288
ISBN-13: 9780983169086
ISBN-10: 098316908X
Language: English

Full Description

For professionals launching their careers, the hard work begins even before the first job. As the global business becomes increasingly competitive, young professionals and entrepreneurs recognize the importance of building and shaping a powerful and compelling personal brand-online and in person.


In a post-COVID world, tools like social networking, narrative, image and relationships matter more than ever before. Today, standing out from the competition, being recognized for the value you offer and building a career that is meaningful and impactful requires careful attention. In REPUTATION 360: Jumpstart your career by building a positive personal brand, award-winning personal branding and reputation management authority, Lida Citroen, offers relatable and powerful insights, resources, tips and exercises for young professionals to build, grow and sustain a meaningful personal brand and reputation.


About the Author

Lida Citroën is a personal branding and reputation management expert. She is a keynote speaker, trainer, LinkedIn learning instructor, TEDx speaker and executive coach.

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