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Strategy to Action: Run Your Business Without It Running You

Strategy to Action: Run Your Business Without It Running You

By Keita Demming

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Start making choices now that serve your desired future. Today's fast-paced and radically shifting business world means that many leaders, even those considered successful, are simply navigating urgent tasks with little to no strategy. In Strategy to Action , award-winning educator and coach Keita Demming of The Covenant Group, presents an innovative and deceptively simple tool to help business professionals unite their short-term tactics with their long-term goals.

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Book Information

Publisher: Page Two Press
Publish Date: 11/22/2023
Pages: 190
ISBN-13: 9781774582701
ISBN-10: 1774582708
Language: English

Full Description

Start making choices now that serve your desired future.

Today's fast-paced and radically shifting business world means that many leaders, even those considered successful, are simply navigating urgent tasks with little to no strategy. In Strategy to Action, award-winning educator and coach Keita Demming of The Covenant Group, presents an innovative and deceptively simple tool to help business professionals unite their short-term tactics with their long-term goals.

Strategy to Action consists of four different interlinked mindsets: Future and Today's Eagle, and Today's and Future Wolf, each in conversation with the other. In the domain of the Eagle, you identify future long-term direction and clarify your short-term approach. In the domain of the Wolf, you learn to engage tactics that will help you serve your Eagle. As you learn to shift between the four mindsets of the Future and Today's Eagle and your Today and Future Wolf you will be able to respond more effectively to the dynamic opportunities and challenges of the business environment.

Drawing from his work as a former academic turned educator and coach, as well as feedback from clients, Demming takes you through a series of simple questions, guidelines, and principles that will help you:


  • Take charge to invest in the changes that will help you realize your business vision
  • Align your short-term activity with your long-term objectives
  • Identify and build the systems, processes, and people you need to help you focus on the things that count the most
  • View your organization as a conversation rather than a machine
  • Avoid the myth of the lone wolf and find the pack that can execute your vision
  • Run your business without it running you!

An accessible and engaging read, Strategy to Action is a tool that will help you become a better businessperson, and a better person in business.

About the Author

Keita Demming is an award-winning educator and coach with a PhD in Adult Education and Workplace Learning who works to transform companies into places that are idea-driven and people-centred. At The Covenant Group, he designs training programs and coaches clients to meet their strategic goals and build their businesses.

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