Street Smarts: An All-Purpose Tool Kit for Entrepreneurs
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"One is tempted to say 'the only book you'll need on starting a business. ' Brilliant. Genius. Choose your superlative-it'll fit. "-Tom Peters People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $24.00 |
Non-returnable discount pricing
$24.00
Book Information
| Publisher: | Penguin Publishing Group |
|---|---|
| Publish Date: | 02/23/2010 |
| Pages: | 288 |
| ISBN-13: | 9781591843207 |
| ISBN-10: | 1591843200 |
| Language: | Eng |
Full Description
"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.