To Sell Is Human: The Surprising Truth about Moving Others
| Quantity | Price | Discount |
|---|---|---|
| List Price | $18.00 | |
| 1 - 24 | $15.30 | 15% |
| 25 - 99 | $11.16 | 38% |
| 100 - 249 | $10.80 | 40% |
| 250 - 499 | $10.44 | 42% |
| 500 + | $10.26 | 43% |
$18.00
Book Information
| Publisher: | Riverhead Books |
|---|---|
| Publish Date: | 12/03/2013 |
| Pages: | 272 |
| ISBN-13: | 9781594631900 |
| ISBN-10: | 1594631905 |
| Language: | Eng |
What We're Saying
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If you have a book in the same category as Dan Pink, it's going to be hard to beat him. And, although this year's Marketing & Sales category was extremely competitive, nobody did. Pink's To Sell is Human: The Surprising Truth about Moving Others from Riverhead Books takes the prize. READ FULL DESCRIPTION
To Sell is Human: The Surprising Truth about Moving Others by Daniel H. Pink, Riverhead Books, 272 pages, $26. 95, Hardcover, December 2012, ISBN 9781594487156 Dan Pink dedicates his new book, To Sell is Human, to booksellers. READ FULL DESCRIPTION
Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 17th, we'll announce the category winners, and, on Wednesday, December 19th, we'll celebrate the overall winner of the 2012 800-CEO-READ Business Book Awards! Stay tuned. READ FULL DESCRIPTION
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Full Description
#1 Wall Street Journal Business Bestseller
#1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we're employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we're all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
