"Jock Talk candidly examines the public comments of athletes, coaches, and team owners. Their stories serve to illustrate five foundational communication principles-- audience-centricity, transparency, graciousness, brevity, and preparedness-- that will help executives find their best voice and communicate in a way that will build support, reputation and business." -- Inside Cover
Published: Tuesday, April 7, 2015
Published by: Greenleaf Book Group Press
Available in: Hardcover (9781626341715)