ChangeThis

ChangeThis is our weekly series of essays, extended book excerpts, and original articles from authors, experts, and leaders.

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"Human connection is a superpower. It helps individuals and organizations thrive. [...] Most people don't recognize connection as a superpower—yet—and therefore miss out on connection's benefits. In your defense, you may be living and working in cultures that have conditioned you so that you don't see, feel or experience connection as much as you ought to in order to live your most productive, enjoyable and life. If connection isn't obvious to you, this manifesto will be an eye-opening wake-up call."
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"Organizations and leaders are facing today the convergence of three mega trends that are reshaping their value proposition, their customer relationships, and their talent engagement. Alone, each of these mega trends is a significant challenge to face. Together they present either an existential threat to the business or an evolutionary opportunity. And, by and large, most leaders are neither ready nor equipped to address these changes."
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"The penguins were in trouble and they knew it. For many years they had ruled the Land of Penguins with unquestioned authority. They had built a great enterprise that grew and thrived in the Sea of Organizations. Penguins were seen as models of success, and for a long time their world was orderly, predictable, and safe. But there came a time when things began to change In the Land of Penguins..."
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"We hear the stories. Cornered by a passionate friend, we are regaled with tales of binge-watching House of Cards on Netflix, or the virtues of the Paleo diet combined with Crossfit, or a new recipes and decorating tips found on Pinterst. Certain organizations are winning the hearts and voices of their customers, and building the kind of loyalty that traditionally was reserved for family, community, and church. The secret that these organizations know is that people are craving membership. Organizations that build their businesses around people's need to belong, to be connected, and to be admired, organizations that are focused on relationships over products, are winning in today's economy."
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