Jack Covert Selects RSS
Here is a list of reviews to give you an idea of what other have been saying about Meatball Sundae:
Jack Covert Selects - "Meatball Sundae is a wake-up call for companies to get rid of old ideas. I was captivated by the examples Godin uses to explain how the trends work, why the new marketing tactics don't work for many companies and how they can use this knowledge to grow and change along with the trends. This is a must-read for anyone who thinks that, by default, they have to use new media to sell their products.
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It's here!
Yesterday a pallet of boxes arrived at our office. We get pallets nearly every day, but this one was special: it contained copies of our first ever 800-CEO-READ review of the year in business books.
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Strategic Intuition: The Creative Spark in Human Achievement by William Duggan, Columbia Business School Publishing, 192 pages, $27. 95, Hardcover, October 2007, ISBN 9780231142687
In Blink, Malcolm Gladwell wrote about how professionals in different fields make important in-the-moment decisions using the instinct gained from past experiences and expertise. One would think that strategic decision-making, the focus of William Duggan's new book, is detached from intuition and based in rational planning, reflection and intellect.
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The Opposable Mind: How Successful Leaders Win Through Integrative Thinking by Roger Martin, Harvard Business School Press, 224 pages, $26. 95, Hardcover, December 2007, ISBN 9781422118924
Most leadership books teach readers how to become a better strategist or a successful manager or how to get things done. "In recent years, the dominant question addressed for the would-be leader is 'What should I do?
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Human Sigma by John H. Fleming, PhD and Jim Asplund, Gallup Press, 313 pages, $25. 95, Hardcover, October 2007, ISBN 9781595620163
In Human Sigma, John H.
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