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Smartcuts: The Breakthrough Power of Lateral Thinking

Smartcuts: The Breakthrough Power of Lateral Thinking

By Shane Snow

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Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these "smartcuts" to rethink convention and accelerate success. In every era, innovators from art to science to business have used what psychologists call "lateral thinking" to find better routes to stunning accomplishments.

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Book Information

Publisher: Harper Business
Publish Date: 09/06/2016
Pages: 272
ISBN-13: 9780062560759
ISBN-10: 0062560751
Language: English

Full Description

Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these "smartcuts" to rethink convention and accelerate success.

In every era, innovators from art to science to business have used what psychologists call "lateral thinking" to find better routes to stunning accomplishments. Smartcuts shows how they bucked the norm--and how the rest of us can too. Snow shatters common wisdom about success, revealing how conventions like "paying dues" prevent progress, why kids shouldn't learn multiplication tables, and how, paradoxically, it's easier to build a huge business than a small one.

Smartcuts tells the stories of people who dared to work differently and lays out practical takeaways for the rest of us. It's about applying entrepreneurial and technological concepts to success in life and work, and how, by emulation, we too can leapfrog competitors, grow businesses, and fix society's problems faster than we think.

About the Author

Shane Snow is a science and business journalist and the co-founder of Contently, one of Inc's fastest growing companies and Crain's and Ad Age's best places to work in America.

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