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Wisdom of Crowds

The Wisdom of Crowds

By James Surowiecki

A revolutionary look at the way the world works by the "New Yorker's" financial columnist, this work investigates how large groups of people run their businesses, organize society, structure their political system, fight terrorism, and think about the future--all better than an elite few.

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Book Information

Publisher: Doubleday Books
Publish Date: 06/02/2004
Pages: 320
ISBN-13: 9780385503860
ISBN-10: 0385503865
Language: Eng

What We're Saying

March 19, 2008

It seems just a bit ironic that the last page in April's Fast Company is a grueling review and warning of the business section of your local bookstore. Especially considering more than a handful of business book authors--including the Heath brothers, Dan Roam, Amy Sutherland*, Tim Ferriss, Robert Scoble, Fred Krupp--contributed to or were mentioned in the issue. The last page is Elizabeth Spiers' (founding editor of Gawker and Dealbreaker) article "Library of the Living Dead. READ FULL DESCRIPTION

June 15, 2009

Rules of Thumb: 52 Truths For Winning At Business Without Losing Your Self by Alan M. Webber, HarperBusiness, 270 pages, $24. 99, Hardcover, April 2009, ISBN 9780061721830 Books like The Wisdom of Crowds and Super Crunchers show that groups and algorithms beat gurus and experts consistently in the decision-making department. READ FULL DESCRIPTION

April 08, 2009

Inc. Magazine is celebrating 30 years of publication this month and as a part of their coverage have put together "The Business Owner's Bookshelf" - 30 books people running small businesses should read. Here is the list in its entirety: Against the Gods: The Remarkable Story of Risk, by Peter Bernstein (1996) The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything, by Guy Kawasaki (2004) The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger, by Marc Levinson (2006) Brand New: How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell, by Nancy F. READ FULL DESCRIPTION

March 04, 2009

Our prodigious effort to provide you a top-notch business library on inBubbleWrap continues this week with one of the most influential books of the past decade--The Wisdom of Crowds by James Surowieki. I assume that because you follow this blog, you're immersed enough in the business book subculture to know about The Wisdom of Crowds. (If not, Todd will tell you all about it in the video below. READ FULL DESCRIPTION

January 14, 2010

In Pursuit of Elegance author Matthew May reads around 200 books a year. That means he's read approximately 2000 books since the year 2000. Of those, he has picked five that he feels defined the last decade, writing "these 'big idea' books stand out because not only did they help us better understand the world, they gave us a new lens through which to view it. READ FULL DESCRIPTION

January 08, 2010

I wrote the following article for our first issue of In the Books, released two short years ago, but it seems unbelievably quaint now. Though it has mostly died down, the rise of Web 2. 0 and the effects it would have on our culture and the creative economy was a huge debate two years ago. READ FULL DESCRIPTION

Full Description

In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant--better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.

About the Author

James Surowiecki is a staff writer at The New Yorker, where he writes the popular business column, "The Financial Page. " His work has appeared in a wide range of publications, including the New York Times, the Wall Street Journal, Artforum, Wired, and Slate.

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