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Book Yourself Solid for Chiropractors: The Fastest, Easiest, Most Reliable System for Getting More P

Book Yourself Solid for Chiropractors: The Fastest, Easiest, Most Reliable System for Getting More Patients Than You Can Handle, Even If You Hate Mark

By Michael Port and Christine Zapata

"Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle has proven to be a game-changer for hundreds of thousands of service business owners around the world. By helping them fill their pipeline with qualified leads and turn them into high-paying clients, it has helped them achieve their business goals with ease.

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Book Information

Publisher: Wiley
Publish Date: 03/12/2024
Pages: 320
ISBN-13: 9781394222575
ISBN-10: 1394222572
Language: English

Full Description

Build your chiropractic practice with proven self-promotion strategies

Book Yourself Solid for Chiropractors is a game-changing guide to attracting patients to your practice and turning them into loyal patients, for a solid business foundation. This hyper-targeted, step-by-step advice will help you grow your practice beyond what you previously thought possible. You'll become inspired to put energy behind your self-promotion practices and you'll learn exactly what you need to do to make your marketing efforts more effective.

In any service business, it's essential to connect with the patients who are a perfect fit for you. For chiropractors, that means understanding what sets you apart from the competition, pricing your services appropriately, and communicating with prospective patients about how you can help them. This book helps you through all of it, with practical tips and strategic insights that will ensure you're never short on the patients you want.

Co-authored by Michael Port--New York Times and Wall Street Journal bestselling author and visionary behind the original Book Yourself Solid business techniques--and Christine Zapata, experienced chiropractor and coach, Book Yourself Solid for Chiropractors covers the issues unique to the chiropractic world. By attracting patients who are in alignment with your vision for your practice, you can create a successful business that also helps you achieve your long-term goals.

  • Understand your unique value proposition and brand and learn how to talk about it
  • Create a likeable social media presence and a website that brings people in the door
  • Learn step-by-step strategies for networking, direct outreach, generating referrals, and more
  • Discover how the principles of sales and pricing apply to building your chiropractic practice


Book Yourself Solid for Chiropractors
is a handbook for self-promotion that delivers results. This book shows you how to promote more than just your skills by creating an image that your ideal patients will resonate with. Build your reputation and keep business coming in over the long term.

About the Authors

Michael Port is the author of the Wiley titles Book Yourself Solid and Beyond Booked Solid. He has been called a "marketing guru" by the Wall Street Journal and is one of the best professional speakers around. For more information, please visit Learn More


MICHAEL PORT is a bestselling author, speaker, and entrepreneur. He is a co-founder of Heroic Public Speaking HQ, a performance training center that develops and nurtures the next generation of professional speakers, CEOs, founders, authors, business owners, and movement leaders.

Christine Zapata has twenty years' experience in the chiropractic industry.

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