Non-Obvious Thinking: How to See What Others Miss

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Non-Obvious Thinking: How to See What Others Miss

By Rohit Bhargava and Ben DuPont

INSPIRED BY THE #1 WSJ BESTSELLING NON-OBVIOUS SERIES. "Breakthrough. " ―Tony Robbins, #1 NY Times Bestselling Author "Must read. " ―Sal Khan, Founder & CEO of Khan Academy "Eye-opening. " ―Dorie Clark, Bestselling author of the Long Game "Delightful. " ―Adam Grant, #1 NY Times Bestselling author Shift Your Perspective.

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Book Information

Publisher: Ideapress Publishing
Publish Date: 09/10/2024
Pages: 208
ISBN-13: 9781646871612
ISBN-10: 1646871618
Language: English

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INSPIRED BY THE #1 WSJ BESTSELLING NON-OBVIOUS SERIES!

"Breakthrough!" ―Tony Robbins, #1 NY Times Bestselling Author

"Must read!" ―Sal Khan, Founder & CEO of Khan Academy

"Eye-opening!" ―Dorie Clark, Bestselling author of the Long Game

"Delightful." ―Adam Grant, #1 NY Times Bestselling author


Shift Your Perspective. Be More Non-Obvious.

In Non-Obvious Thinking, bestselling futurist Rohit Bhargava and pioneering venture capitalist, Ben duPont come together to offer a concise four step method to think bigger.

From the termite mounds of Zimbabwe to an undiscovered Australian island that seemingly disappeared overnight, this book blends fascinating stories with highly actionable daily lessons. This is not an intimidating theory-filled business book. It's a digestible roadmap to being more observant and unlocking the potential of your best ideas.

Learn how to:

  • Create space for new ideas and thinking.
  • Uncover insights by training your powers of observation.
  • Hone your focus to isolate the details that matter most.
  • Define a twist to make your thinking original and unique.

These are the four components of the SIFT framework- a groundbreaking method designed to unlock your creative potential in four simple steps. Whether you're dreaming of entrepreneurial success, seeking creative inspiration, or simply aiming to break free from conventional thought, Non-Obvious Thinking will help you learn to see what others miss.

The world needs more non-obvious thinkers. This book is your guide to becoming one yourself.

About the Authors

Rohit Bhargava is the founder of the Non-Obvious Company and entrepreneur having started three successful companies. He is widely considered one of the most entertaining and original thinkers and speakers on marketing disruption and innovation in the world.

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Ben DuPont is co-Founder and Partner at Chartline Capital Partners venture capital fund that invests in B2B software companies. He co-founded yet2, an Open Innovation company in1999. Previously Ben worked at the E. I. du Pont de Nemours and Company (DuPont) in multiple businesses including medical products, fibers, specialty chemicals, and engineering.

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