Persuade: The 4-Step Process to Influence People and Decisions
Quantity | Price | Discount |
---|---|---|
List Price | $25.00 | |
1 - 24 | $21.25 | 15% |
25 - 99 | $17.50 | 30% |
100 - 249 | $17.00 | 32% |
250 - 499 | $16.25 | 35% |
500 + | $15.75 | 37% |
$25.00
Book Information
Publisher: | Wiley |
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Publish Date: | 07/07/2021 |
Pages: | 256 |
ISBN-13: | 9781119778516 |
ISBN-10: | 1119778514 |
Language: | Eng |
Full Description
Transform your ability to persuade and negotiate with this practical new resource
In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.
In this important book you'll discover:
- Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions
- Real world examples and practical exercises to illustrate and practice the concepts discussed
- A fun yet rigorous approach of a complex subject that can be practically applied in any business situation
Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.