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Radically Human: How New Technology Is Transforming Business and Shaping Our Future

Radically Human: How New Technology Is Transforming Business and Shaping Our Future

By Paul Daugherty and H James Wilson

"Technology advances are making tech more. . . human. This changes everything you thought you knew about innovation and strategy. . . as AI continues to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human with technology-led strategy that is reshaping the very nature of innovation.

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Book Information

Publisher: Harvard Business Review Press
Publish Date: 04/26/2022
Pages: 304
ISBN-13: 9781647821081
ISBN-10: 1647821088
Language: English

What We're Saying

July 18, 2022

Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy. READ FULL DESCRIPTION

April 27, 2022

Companies must begin to immediately embrace the twin imperatives of using technology as a sustainability catalyst while also making technology more sustainable. READ FULL DESCRIPTION

Full Description

Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy.

In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, and digital twins begin to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human side with technology-led strategy that is reshaping the very nature of innovation.

In Radically Human, Daugherty and Wilson show this profound shift, fast-forwarded by the pandemic, toward more human--and more humane--technology. Artificial intelligence is becoming less artificial and more intelligent. Instead of data-hungry approaches to AI, innovators are pursuing data-efficient approaches that enable machines to learn as humans do. Instead of replacing workers with machines, they're unleashing human expertise to create human-centered AI. In place of lumbering legacy IT systems, they're building cloud-first IT architectures able to continuously adapt to a world of billions of connected devices. And they're pursuing strategies that will take their place alongside classic, winning business formulas like disruptive innovation.

These against-the-grain approaches to the basic building blocks of business--Intelligence, Data, Expertise, Architecture, and Strategy (IDEAS)--are transforming competition. Industrial giants and startups alike are drawing on this radically human IDEAS framework to create new business models, optimize post-pandemic approaches to work and talent, rebuild trust with their stakeholders, and show the way toward a sustainable future.

With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.

About the Author

Nate Ebner is a two-sport athlete who is the only person to ever compete in the Olympics as an active NFL player and then gone on to win a Super Bowl.

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