Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience

By Ethan Beute and Stephen Pacinelli

Accelerate sales and improve customer experience Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness.

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Book Information

Publisher: Wiley
Publish Date: 04/16/2019
Pages: 224
ISBN-13: 9781119576266
ISBN-10: 1119576261
Language: English

What We're Saying

February 13, 2020

The 15 books that we sold the most, and most often, in 2019. Thank you to everyone who helped bring the books into existence, who brought them to our awareness, and who worked with us to deliver them into the hands of readers. READ FULL DESCRIPTION

Full Description

Accelerate sales and improve customer experience

Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness. But the faceless nature of that communication is also to blame.

Rehumanize Your Business explains how to dramatically improve relationships and results with your customers, prospects, employees, and recruits by adding personal videos to emails, text messages, and social messages. It explains the what, why, and how behind this new movement toward simple, authentic videos--and when to replace some of your plain, typed-out communication with webcam and smartphone recordings.

- Restore face-to-face communication for clarity and connection

- Add a personal, human touch to your emails and other messages

- Meet people who've sent thousands of videos

- Learn to implement your own video habit in an easy, time-saving way
- Boost your replies, appointments, conversion, referrals, and results dramatically

If you're ready to influence, teach, sell, or serve in a more personal way, Rehumanize Your Business is your guide.

About the Authors

Ethan Beute
Chief Evangelist at BombBomb, coauthor of Rehumanize Your Business, and host of The Customer Experience Podcast, Ethan Beute has spent the past decade helping business professionals be more personal and human through simple video messages.

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Stephen Pacinelli
A passionate storyteller by nature who measures his success by helping people reach their potential, Steve Pacinelli is Chief Marketing Officer at BombBomb and coauthor of Rehumanize Your Business. Prior to joining BombBomb, he was a customer and advocate of personal video for its benefits to his sales teams as Sales Manager, Vice President of Events, and National Speaker for Learn More

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