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Who Says Elephants Can't Dance? Leading a Great Enterprise Through Dramatic Change

Who Says Elephants Can't Dance?: Leading a Great Enterprise Through Dramatic Change

By Louis V Gerstner

The CEO of IBM, who led the most successful corporate turnaround in American history, reveals how the company went from a teetering giant to one of today's most preeminent worldwide corporations.

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Book Information

Publisher: Harper Business
Publish Date: 12/16/2003
Pages: 292
ISBN-13: 9780060523800
ISBN-10: 0060523808
Language: Eng

What We're Saying

February 09, 2009

There are only a few people in the media who know business books as well as Jack and I. Hardy Green, an associate editor at BusinessWeek, is one of those people. We met with Hardy in New York two weeks ago and he quickly commenced with critiquing our selections for The 100 Best. READ FULL DESCRIPTION

Full Description

Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies.

About the Author

Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary.

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