Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage (REV & Updated)
"Two experts from Yale tackle the business wake-up-call du jour--environmental responsibility--from every angle in this thorough, earnest guidebook. For the responsible business leader, this volume provides plenty of (organic) food for thought.--"Publishers Weekly."
Quantity | Price | Discount |
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List Price | $27.50 | |
1 - 24 | $22.00 | 20% |
25 + | $19.25 | 30% |
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$27.50
Book Information
Publisher: | Yale University Press |
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Publish Date: | 10/01/2006 |
Pages: | 384 |
ISBN-13: | 9780300119978 |
ISBN-10: | 0300119976 |
Language: | English |
What We're Saying
Seeing old friends during the holiday season always seems to encourage some reflecting. One thing that I personally thought about were the friends that no longer live close to me anymore. This past year, I made my usual pilgrimage to Hoboken, New Jersey where they moved to. READ FULL DESCRIPTION
Full Description
From the Publishers Weekly review:
"Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. "
"Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. "