Persuasion Equation: The Subtle Science of Getting Your Way
Quantity | Price | Discount |
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List Price | $17.95 | |
1 - 24 | $15.26 | 15% |
25 - 99 | $11.13 | 38% |
100 - 249 | $10.77 | 40% |
250 - 499 | $10.41 | 42% |
500 + | $10.23 | 43% |
$17.95
Book Information
Publisher: | Amacom |
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Publish Date: | 05/06/2015 |
Pages: | 240 |
ISBN-13: | 9780814434178 |
ISBN-10: | 0814434177 |
Language: | Eng |
What We're Saying
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Full Description
This book reveals what drives decisions and introduces you to the key formula for developing the invaluable attribute of persuasion--a powerful combination of factors proven to speed agreement.
In a nutshell, business boils down to whether or not you can persuade others around you. Whether it is a customer, contractor, board of directors, or your loyal staff, your ability to persuade others toward your point of view is essential to finding success.
Merging research and real-world application, discover the surprising reasons people say yes, and learn how to:
- Radiate an aura of expertise
- Win trust and leverage credibility
- Build a business case that appeals to both heart and mind
- Adapt for personality, gender, and generational differences
- Perfect the five-step persuasion process
- Generate group buy-in
Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, Persuasion Equation holds the key to unlocking within you the power of persuasion.